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About Host Institutions


The DIGITS conference is hosted by the Center for Digital Innovation, Technology, and Strategy at the Robert H. Smith School of Business at the University of Maryland and BIMTECH, Birla Institute of Management Technology, Greater Noida, India.

The Center for Digital Innovation, Technology, and Strategy at the Robert H Smith School of Business brings together distinguished Smith School faculty and their colleagues from the University of Maryland with special areas of expertise to conduct cutting-edge research. From consumer research and psychology to high-tech systems design and analysis, the faculty offers a diverse, multifaceted perspective on the challenges and rewards of digitization.

The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, The Smith School offers undergraduate; full-time, part-time, online, and executive MBA; specialty masters; PhD; and executive education programs, as well as outreach services to the corporate community.

BIMTECH, situated at Greater Noida in National Capital Region, was established in 1988 under the aegis of the “Birla Academy of Art and Culture” and is supported by B.K. Birla Group of companies. BIMTECH is engaged in delivering research, academic programmes at master and doctoral level, training and consulting to corporate and other organizations. BIMTECH has partnership with 60 foreign universities and organizations and is signatory of Responsible Business Education with PRME and UN Global Compact. It has been ranked in the top 10 private business schools of India and has come to be regarded as a premier institution to deliver quality education and impart values. There is a focus on fundamentals, respect for the individuals and a seriousness of purpose. This is reflected in various dimensions: interface with corporates, partnership with educational institutions of repute at international levels, building intellectual capabilities, initiatives in areas of societal concern, and strong cultural affinities.

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