BIMTECH Organised 8th AIM-AMA Sheth Foundation Doctoral Consortium and Conference 2020

8th AIM-AMA Sheth Foundation Doctoral Consortium and Conference 2020 is in process at BIMTECH campus. 60+ delegates from several countries have arrived to attend this 4 day event at BIMTECH.

Glimpses of Workshop on:
Reflections on Doing Programmatic Research and Publication Strategies for Making Impactful Contributions by A. Parasuraman, Professor Emeritus, Marketing, Miami Herbert Business School, University of Miami

Qualitative Research Methods by Russell Belk, Professor of Marketing; Kraft Foods Canada Chair in Marketing at the Schulich School of Business, York University

Publishing in top-tier Marketing Journals by Werner Reinart, Professor of Marketing, Director of the Centre for Research in Retailing (IFH), University of Cologne, Germany