Bimtech

Curriculum

Core Courses

TRIMESTER I
  • Effective Managerial Communication
  • Design Thinking
  • Financial Accounting
  • Marketing Management 
  • Information Systems Management
  • Managerial Economics
  • Organizational Behaviour & HRM
  • Statistics for Business
  • LEAD-1
  • Spreadsheet Modelling 
TRIMESTER II
  • Effective Managerial Communication-II
  • Legal Aspect of Business
  • Macroeconomics of Retailers
  • Advance Marketing Management II
  • Managerial Accounting
  • Retail Concepts & Environment
  • Mall Management
  • LEAD-2
  • Data Visualisation
TRIMESTER III
  • Strategic Management
  • Marketing Research
  • Business Analytics R Python
  • ERP for Managers
  • Retail Consumer Behaviour 
  • Visual Merchandising
  • Sales & Distribution Management
  • Supply Chain Management
  • LEAD
  • On Job Training
  • Mentoring Activity(ASMP)

 

TRIMESTER IV
  • Buying & Merchandising
  • Global Retailing
  • Supply Chain Logistics
  • Digital Marketing
  • Retail Simulation
  • Category Mgmt. & Private Labels
  • Mentoring Activity (ASMP)
  • Summer Internship Project

 

Electives: 2 out of 4 with minimum strength of 15 students

  • Customer Relationship Management
  • Retail Analytics
  • Retail Luxury
  • Ecommerce 
TRIMESTER V
  • Responsible Business
  • Product & Brand Management
  • Dissertation
  • Quick Commerce

 

Electives: 2 out of 3 with minimum strength of 15 students

  • Services Marketing
  • Integrated Marketing Communication
  • Omnichannel 
TRIMESTER VI
  • Franchising Management
  • Organizational Dynamics
  • Dissertation
  • Indian Knowledge System/ Sustainability Climate Action 
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